Industry solution · Hotels

More direct bookings. More conferences and corporate groups.

One system, working in two directions. We bring leisure guests to your own booking engine with packages and campaigns, and grow your MICE business with conference, event and team-building offers for corporate clients. Every enquiry gets an answer within minutes, including at night and at weekends.

Free hotel assessment Packages from €1,490 / month

Guest and corporate business handled by one partnerHungarian, English, German and regional languagesQuotes are always sent by your own sales team

Two lanes, one system

What happens to a guest enquiry, and to a conference request.

Both get an answer within minutes. The quote itself is always sent by your own sales manager: we assess the request and prepare a draft, and your sales manager approves it, edits it and sends it. That hand-off is the critical point, so we measure it, and the owner or GM gets a report on how quickly quotes actually go out. A draft ready in five minutes is worth nothing if it then sits for six days.

Hotel receptionist at a modern front desk with a booking notification on a smartphone — Illustrative image

MICE enquirysample data

Field	Captured by the system
Company	Danube Pharma Kft.
Date	12–13 March, 2 days
Headcount	45
Room set-up	Classroom + 2 breakout rooms
Room block	30 rooms, 1 night
Status	Draft quote awaiting approval

B2C · guests

Direct booking, no OTA commission

Seasonal package campaignMeta and Google
Package landing pagewellness, family, midweek
Instant replyemail, WhatsApp, AI call
Booking in your own enginetracked back to the campaign

B2B · MICE

From enquiry to contract

Conference enquiry arrivesweb form, email or outreach reply
Qualified within minutesdate, headcount, room, catering
Draft quote for your sales managerapproved before it is sent
Option → contractdeadlines monitored

In short: what does a hotel get?

Answer

Impulsyan’s hotel system runs two business lines at once. On the guest side (B2C) we operate package landing pages, Meta and Google campaigns, instant replies and repeat-guest campaigns, so that more bookings come in directly, with no OTA commission. On the corporate side (B2B) we qualify conference, event and group enquiries within minutes, prepare a draft quote for your sales manager, design corporate packages and run targeted outreach to HR and event managers, event agencies and travel agencies. Monthly fee: €1,490 (Hotel Direct) or €2,250 (Hotel Complete), net.

Two directions, one system

Guests and corporate clients, each with its own process

A leisure guest and an HR manager organising a conference look for different things, decide at different times and expect different answers. That is why we build two separate processes with shared tracking.

B2C · guests

Direct bookings through your own channel

Package landing pages tailored to the season (wellness, holidays, family, midweek)
Meta and Google campaigns for direct bookings, tracked through to the booking engine
Instant replies by email and WhatsApp, plus an AI call-back within minutes
Follow-up with guests who requested an offer but have not booked yet
Repeat-guest reactivation: seasonal emails to your own guest base
Review requests after check-out for Google and booking sites

B2B · corporate and MICE

Conferences, events, team building

Conference and event enquiries qualified within minutes: date, headcount, room, set-up, catering, room block, AV
Draft quote for your sales manager to approve, with option deadlines monitored
Corporate packages: conference day rate, team building, executive offsite
Corporate rate for repeat business travellers
Targeted outreach: HR and event managers, event agencies, travel agencies
MICE pipeline: enquiry → quote → option → contract

B2C

Hotel Direct

For hotels that want to shift guest bookings to their own booking channel.

€1,490/ month, netbilled monthly

12-month fixed term · renews automatically · no setup fee

Package landing pages, refreshed monthly for the season
Meta and Google campaigns for direct bookings, tracked through to the booking engine
Instant replies by email and WhatsApp, and an AI call-back within minutes
Follow-up and repeat-guest reactivation by email
Monthly report: spend → enquiries → bookings, direct vs OTA share

When does it pay off? If direct bookings save you around 17% in OTA commission, around €8,800 a month in bookings shifted to your own channel already covers the fee. Illustrative calculation.

Order online Let’s talk first

First pro-forma invoice: €1,490 (first monthly fee)

RECOMMENDED

B2C + B2B

Hotel Complete

For conference, city, wellness and resort hotels where corporate and event business matters too.

€2,250/ month, netbilled monthly

12-month fixed term · renews automatically · no setup fee

Everything in Hotel Direct
Conference, event and group enquiries qualified within minutes
Draft quotes for your sales manager, options and follow-up until a decision
Corporate packages: conference day rate, team building, offsite, corporate rate
Targeted B2B outreach in 1–2 markets (HR, event agencies, travel agencies)
MICE pipeline board and weekly review with your sales team

When does it pay off? The margin on one extra corporate event or conference a month (€7,800+ in revenue) covers most of the fee, and the savings on direct bookings come on top. Illustrative calculation.

Order online Let’s talk first

First pro-forma invoice: €2,250 (first monthly fee)

Hands-on ad management+⁠€250 per month: we run the campaigns in the hotel’s own ad account

New market or languageCustom price after the assessment (e.g. Austrian or Czech guests, German-language MICE outreach)

Hotel groupSeveral hotels in one shared system: custom offer after the assessment

All prices are net (excl. VAT). The contract is concluded for a fixed term of 12 months and renews automatically for a further 12 months unless either party gives written notice at least 60 days before expiry that it does not wish to continue (Terms & Conditions). Service provider: Island Merchants Ltd. (Malta, MT30933805). With an EU VAT number from outside Malta, reverse charge applies; otherwise 18% Maltese VAT is added. The ad budget and usage-based tool fees (e.g. AI call minutes) are separate items, subject to prior approval.

Comparison

Which package suits your hotel?

If your main goal is more direct guest bookings, choose Hotel Direct. If you have conference, event and corporate group business, or want to build it, choose Hotel Complete.

Comparison of the Hotel Direct and Hotel Complete packages
	Hotel Direct	Hotel Complete
Monthly fee (net)	€1,490	€2,250
Guest (B2C) campaigns, package pages	✓	✓
Instant reply and AI call-back	✓	✓
Repeat-guest reactivation	✓	✓
Handling conference and event enquiries	–	✓
Corporate package design	–	✓
B2B outreach	–	1–2 markets
Reporting	monthly	monthly + weekly MICE review
Contract	12-month fixed term, auto-renewal	12-month fixed term, auto-renewal

How we start

Up and running in four weeks

Hotel audit

Week 1: the booking journey from ad to booking engine, OTA share, enquiry routes and response times.

Build

Weeks 2–3: packages and their pages, campaigns, reply templates, AI assistant, enquiry forms, tracking.

Launch

Live campaigns, instant replies on every channel and, in the Complete package, the first wave of B2B outreach.

Monthly fine-tuning

Reporting, new packages for the next season, weekly MICE review with your sales team.

What we measure

We measure bookings and contracts, not clicks

Direct bookings

Number and revenue of bookings from the campaigns, plus the ratio of direct to OTA bookings.

Response time

How long it takes from enquiry to the first meaningful reply, by channel.

Conversion

Enquiry to booking, by package and by season.

MICE pipeline

Enquiry → quote → option → contract, with expected revenue and deadlines.

Frequently asked questions from hotels

Does this replace Booking.com and the other OTAs?

No. We build and strengthen your direct channel alongside the OTAs, so that a larger share of bookings comes in commission-free. Your report also shows how your direct-to-OTA ratio changes over time.

Can you connect it to our booking engine and PMS?

We track campaigns all the way to the booking engine. The enquiry process is built alongside your existing systems; the assessment will show how much deeper integration is possible.

Who sends the quote to the corporate client?

Always the hotel’s own sales manager. We assess the request and prepare a draft quote; your sales manager approves it, edits it if needed and sends it. Because this hand-off is the critical point, we measure it: the owner or GM gets a report on how quickly quotes actually go out.

How much ad budget do we need on top?

The hotel pays the budget from its own ad account, so you can always see where it goes. We recommend a starting budget in the assessment, based on your capacity and season.

Which languages does it work in?

Hungarian, English, German and the languages of the region: Czech, Slovak and Romanian.

What happens after 12 months?

The contract renews automatically for another 12 months. If you do not wish to continue, let us know in writing by email at least 60 days before it expires.

Can we switch from Hotel Direct to Hotel Complete?

Yes, from the start of the following month. The contract term does not restart.

How do you know the hotel market?

We have been supplying and selling to hotels in several countries for years, so we know the daily work of hotel sales and purchasing teams first-hand. Members of our team have also managed hotels, and through our clients and deliveries there we know the Maltese hotel market from the inside.

Where are bookings slipping away today? We’ll show you in 30 minutes.

A free 30-minute hotel assessment covering your booking journey, enquiries and corporate business, with concrete recommendations whether or not we work together.

Book a call WhatsApp