E-commerce growth from search results to checkout
Google Ads, Shopping and Merchant Center, product pages, SEO and visibility in AI search tools such as ChatGPT, handled by one team with methods proven in our own online shops.
Four levers and one report, from search result to repeat order.
We work on the whole path, ads included, and measure each product group against revenue.
Clean feed and tracking
Merchant Center data and revenue attribution.
Shopping, PMax, Search
Campaigns by product group and margin.
Product pages for Google and AI
Copy, structured data, FAQs.
Win-back
Abandoned carts and repeat purchases.
Weekly report by product group
Spend, revenue and ROAS: what to push and what to pause.
| Product group | Spend | Revenue | ROAS | Action |
|---|---|---|---|---|
| Bath amenities | €420 | €3,150 | 7.5 | Scale up |
| Towels | €310 | €1,490 | 4.8 | Hold |
| Slippers | €180 | €390 | 2.2 | Fix feed |
Illustration with sample data.
In short: what does this mean?
Our e-commerce growth service connects paid search (Google Ads, Shopping), your product data feed (Merchant Center), SEO and AI search optimisation (AEO) of your product pages, and automated follow-up with cart abandoners and returning customers, and tracks all of it through to actual revenue.
How it works
Feed and tracking
Merchant Center feed clean-up, conversion tracking and revenue attribution.
Campaigns
Shopping, Performance Max and Search campaigns, by product group.
Product pages
Copy, structured data and FAQs, so that Google and AI search tools recommend you too.
Win-back
Abandoned carts, repeat purchases and, in B2B, reseller outreach.
What you get
- Merchant Center feed and product data optimisation
- Google Ads (Shopping, PMax, Search) campaign management
- Product page SEO and AI search optimisation (AEO)
- Cart abandonment and repeat purchase automation
- Weekly report by product group
Who it’s for
B2C and B2B online shops and wholesalers selling in several countries.
Frequently asked questions
Do you work with multilingual online shops?
Yes. Our own online shops run in several languages and countries too, and we manage the feed and the campaigns country by country.
What is AEO?
Answer Engine Optimisation: structuring your content so that Google’s AI Overviews, ChatGPT and other AI search tools quote and recommend your page directly.
Do we need a new online shop?
No, we work on your existing platform. If something technical is holding back growth, we’ll recommend a fix.
Is ad spend included?
It isn’t included. You pay for it from your own Google Ads account, so the account and the data stay yours. We suggest a starting budget in the assessment. B2B outreach and SEO don’t need any advertising, and good search visibility can bring ad spend down over time.
The first 30 days
- Day 0Order
Online, about 3 minutes. The pro-forma invoice arrives by email immediately.
- Within 2 business daysKick-off meeting
Once your payment arrives: goals, market, offer, access. This is where we finalise the scope.
- Weeks 1–3Build
Campaigns, response workflow, AI assistant, calendar and tracking, all signed off by you.
- Weeks 3–4Go-live
Live campaigns and an instant reply to every enquiry. For B2B outreach, once the sending domains have been warmed up (2–3 weeks).
- Weekly thereafterMeasure and refine
Spend → enquiry → appointment → meeting. Whatever doesn’t perform, we rework.
Where are you losing customers today? We’ll show you in 30 minutes.
A free 30-minute online assessment. You’ll come away with concrete recommendations, whether or not we work together.